We feel obliged to provide extensive market analysis reports organized by specific products or industry sector and elaborate market research that will help you map out your market entry and find out business and opportunities available in Iran.
We enjoy a professional team which keep reviewing the market and offer you the accurate details needed for entering the market.
In today’s multinational commerce and business, to have an idea of a specific culture fulfills an important role in how companies function in new markets. Appreciating the cultures, habits, norms, behaviors and values in different countries is perceived as an asset in new and unexplored markets. Similarly, learning to manage and direct culturally diverse teams and work groups is a persistent challenge for people and companies.
One of our first-rate services is providing solutions to aid international companies and expatriates in gaining a better grasp of intercultural awareness and communication in the markets in which they are involved.
Iran’s market with 80 million people has opened up its gates and is unfamiliar to many people across the globe. Before you kick off your business, you would like to check out whether the country is receptive to trade and understand its economic situation and figure out your product’s potential in the market.
Our reports supply accurate and appropriate facts and figures on a wide variety of consumer goods and services as well as an in-depth understanding of the Iranian market. They will help you identify consumer characteristics and their specific needs, the possibilities for success, and the market’s business best practices.
You can save a great deal of time that you have to put in analyzing local spending habits and have insightful comments on how much energy and capital should be devoted to marketing your products or services in Iran or whether there is a need for re-engineering, re-sizing, re-packaging, and altering their material components.
These surveys will help you gain upper hand in the market before any investment.
The market research reports embody the data and analysis in the following areas:
- Market size, share and segmentation
- Market trends and future trends
- U&A (Usage and Attitude) research
- Brand Image Study
- Branding Strategy in the Iran market
- How to promote your product in the market
- Distribution channel analysis
- Competitive landscape (domestic production and popular foreign brands)
- Price analysis
- Legislation and legal protection for patents and trademarks
- Ease of import process and Import tariffs
- Overall consumption of the product and the amount accounted for by imports
- Customs regulations
- Local company profiles
- Product Test at Home
- Pre-test advertising
The market research is carried out by both quantitative and qualitative methodologies and enjoy a variety of survey methods such as Face to Face interviews, Web and mail surveys, Group interviews, Central Location Test (C.L.T), Panel Surveys, Focus Groups Discussion, In-depth interviews, Desk research, to name a few. After collating the data, you will be able to decide how your marketing resources would be more effectively implemented and can explore the right strategies for growing your business in Iran.
Thee perfect solution is to evade excessive costs and speed up the process of better policy making at the initial stages. We will attune the reports to your requirements and will expedite the process of your strategic planning.